Unsplash
Your Squarespace website offers a great selection of free images that fall under the Getty/Unsplash umbrella.
Additionally, you can find “premium” images on your website for only $10 per image. These images are from Getty, but you cannot find the same pricing (and in some instances, even the same images) on Getty/Unsplash.
Canva
When Canva first came out, as a professional graphic designer, I immediately judged it to be strictly for amateurs or beginners. Oh boy, was I ever wrong. Canva has evolved into one of my favorite go-to graphic resources, even over Adobe Photoshop for certain things.
Their free stock photography files (and video and vector) are helpful, when you need a quick image, and even their image AI works well and is improving all the time.
I also appreciate the new design features and tools Canva adds on a regular basis, without having download anything. I can also share files with my clients, and easily download in a variety of formats.
Landing Pages
Impactful and well-designed landing pages will boost conversions for your advertising campaigns. From print to email, a strong landing page sells.
Business Websites
It is my deeply held belief that nearly anyone can build a website. I also sincerely believe that is exactly why the service “website design” is so ubiquitous when doing a Google search.
Commerce Websites
Shopping online is more popular now than ever. If your business sells anything, having a commerce website is more affordable, user-friendly, and safer than it's ever been.
Non-Profit 501(c)(3) Websites
Before you start the hunt for someone to build your non-profit website, trust me, unless you have a volunteer who can do it for free, it will be to your advantage to have some kind of budget in mind and a pretty good idea of how and when that cash will be showing up.
Need Some “Marketing”?
Your business is surviving, but not quite thriving. You’re wondering if you can afford to hire someone to help with your marketing. You might benefit from an objective, custom marketing strategy.
Email Marketing
If you think email marketing isn’t that effective because you’ve tried it and it didn’t work, look at your inbox. Do you open emails from businesses that promote something that interests you?
Business Videos
Video marketing is becoming increasingly popular and affordable because it continues to prove to be one of the most effective ways to elevate your brand and boost client engagement.
Art Direction & Creative Collaboration
Sometimes, a business owner will have previous graphic design experience and will provide me with their own layout and specific directions on how they want their website to look… right down to the pixels.
Presentation Materials
You know what you want to say, but do you know HOW to present your concepts, ideas, and information so they all match your business brand, look professional, are done correctly, and are delivered on time? I do.
Social Media Graphics
Creating unique graphics to promote your business is the current trend on social media. Recently, it has become increasingly simple to take a great-looking photograph on your phone and quickly upload it to a social media account, but there’s much more you can do to stand out.
Pitch Decks & Style Guides
Pitch Decks are recommended to secure funding, attract potential new clients, or act as a way to acquire new partners. Style Guides are vital for maintaining a brand’s identity and reputation by establishing consistency.
Business Print Collateral
“Printed business collateral” encompasses everything printed that a business would use to promote their company's products or services. From ads, brochures, direct mail, flyers and more, print remains a proven way to enhance your brand.
The Mysterious Alt Tag
Yes, you need them. No, they are not automatically generated. Yes, you need to be thoughtful and consider that they are not only recommended to improve your SEO, but they are also important for people who need to use assistive screen readers.
What is E-E-A-T
If you’ve never heard the most recent naming convention for something you need to address if you’re serious about your Google listing, check this out…