Website Design and Marketing Services for A Popular local Non-profit
SLO Blues Society
San Luis Obispo, CA
When a local friend approached me to be on the Board of the San Luis Obispo Blues Society as the website manager volunteer, I didn’t quite know how much work I would be volunteering.
The live music/dance concerts that I have enjoyed since I moved to the Central Coast had stopped during Covid so I wanted to help however I could to get them back in business again.
It’s always an adventure to join an all volunteer board, particularly when some of the members have been involved since the 80’s and others, like myself, had no style guide, no direction, nor any kind of an organizational manual to reference.
For weeks, I was tracking down passwords, logo art, content, and repairing broken links.
Ultimately, I created an entirely new website on Squarespace from whatever I could find online using my own creative resourcefulness.
To date (July, 2024), we’ve put on 4 highly successful concerts since our first show (post Covid) on November 10, 2023.
(“Successful” for our non-profit is defined as breaking even with enough left over to book the next band, rent the venue and all the other expenses to put this puppy on.)
Although I volunteered strictly for a website upgrade, I quickly discovered there was no one to create email campaigns or design the print posters.